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Landing Page Optimization
Optimize your landing pages with proven strategies that boost performance.
We’ll show you the roadmap to get more leads or sales from search engines.
A 30 minute meeting to understand your companies current marketing performance.
Web conferencing times and details provided upon confirmation.
winning digital agency
Landing Page Optimization Service That Converts More Visitors Into Customers
Get more from the traffic you already have with a data-driven process built to improve conversions, not just design. With 97% of website visitors leaving without buying, we focus on fixing what actually influences behavior: your messaging, layout, speed, and CTAs.
You’re Getting Traffic, But Not Enough Action?
Driving traffic is just the first step. The real challenge is turning that traffic into something meaningful: leads, signups, or sales. That’s where landing page optimization comes in.
Recent research shows that 48% of website visitors exit the main landing page without any further interaction. That means nearly half of your potential customers are leaving before they even scroll, click, or explore your offer.
Without a clear message, fast load times, and a layout that guides action, visitors leave, and your ad budget goes with them.
That’s a lot of missed opportunities. Things like confusing design, vague copy, or a slow page can quietly ruin your chances of converting.
Here’s what we see all the time:
- High bounce rates with no clear cause
- Low conversion rates from both paid and organic traffic
- Forms ignored, CTAs skipped, or scroll depth drop-offs
- Endless A/B testing with no real insight or outcome
We fix these issues by focusing on what actually moves people to take action, clean design, clear messaging, fast pages, and a seamless user flow. When those elements are aligned, conversions follow.
What’s Included in Our
Landing Page Optimization Services
Our landing page optimization service is built to improve what matters most: messaging, layout, speed, and user flow. With the right changes, our experts have helped businesses increase success rates by up to 300%, using data-backed strategies that turn more visits into real results.
Here’s what we deliver:
Conversion-Focused Page Audits
We review your landing pages to pinpoint what’s helping or hurting performance. This gives us a clear roadmap to improve layout, messaging, and user flow for better results.
Message & Copy Optimization
We rewrite your headlines, subheadings, and content to match what your audience actually cares about. Clearer messaging reduces confusion and keeps visitors moving toward action.
CTA Placement & Lead Form Strategy
We test different button text, form lengths, and placements to see what gets the most clicks. Small changes here can lead to big increases in signups, purchases, or demo requests.
Design Refresh or Full Redesign
Whether it’s a few layout tweaks or a full overhaul, we design pages that feel clean, modern, and easy to use. Better design builds trust and helps guide visitors to the next step.
Mobile & Speed Optimization
We make sure your pages load quickly and look great on every screen size. A smoother mobile experience means lower bounce rates and higher conversion potential.
A/B & Multivariate Testing
We run structured tests on headlines, visuals, and layouts to learn what actually works. Instead of guessing, we optimize based on real data from your audience.
Heatmap + Behavior Tracking
We use tools like heatmaps, click tracking, and scroll depth analysis to see how visitors interact with your page. These insights help us fix friction points and highlight what matters most.
Conversion Reporting & Insights
You’ll get clear reports that show exactly what we tested, what worked, and why. We don’t just hand you data, we explain what to do next for continued growth.
Book your free landing
page consultation
- 640+ sites audited
Pages We Optimize to Drive Results
We optimize high-impact pages across different industries and funnels. If it’s a page where action matters, we can help improve it.
Product Landing Pages:
Drive sales with persuasive messaging, benefit-led content, and clear CTAs.
Service Pages:
Turn visitors into leads by focusing on trust, clarity, and goal-focused design.
Lead Capture Pages:
Simplify forms and highlight value to increase opt-ins and email signups.
SaaS Sign-Up Flows:
Remove friction, build trust, and guide users to start free trials or book demos.
Course/Webinar Registration Pages:
Increase signups with clear takeaways, social proof, and urgency.
E-commerce Promo Pages:
Improve ROI on promotions with mobile-friendly, conversion-ready layouts.
Our Proven 7-Step
Optimization Framework
We follow a structured process to help you turn more visits into conversions, based on data, not guesswork.
Discovery & Goal Setting
We start by understanding your business, your audience, and what success looks like for you. This includes reviewing existing metrics like bounce rate, cost-per-click, or lead volume to define clear conversion goals.
Data Collection & User Analysis
Using tools like Google Analytics, heatmaps, real user testing, and behavior tracking, we identify how users move through your page and where they drop off. This helps us spot friction points, weak CTAs, and areas where users get lost or disengage.
Strategy & Planning
We map out a plan that includes wireframes, test ideas, and content updates aligned with your goals. This strategic blueprint guides every change we make, so nothing is random or guesswork-based.
UX & Design Enhancements
From spacing and font size to button placement and layout structure, we redesign your page for clarity and flow. A smoother user experience builds trust and keeps attention where it matters most, on your offer.
Copy & Content Optimization
We revise your headlines, body copy, and calls to action to better match what your audience needs to hear. Great messaging isn’t just about words; it’s about guiding users through a page with confidence and clarity.
Testing & Experimentation
We use A/B or multivariate testing to see what actually works. Instead of relying on opinions, we let user behavior validate which version delivers better results.
Performance Review & Iteration
We monitor every key metric, conversion rate, form submissions, bounce rate, and scroll depth, to see how the new version performs. Then we make ongoing improvements based on real results, not assumptions.
Book your free landing
page consultation
- 640+ sites audited
What Makes Epidemic
Marketing Different?
Most agencies stop at driving traffic. We focus on what happens after the click, because that’s where the real results come from. Simply put, you can’t deposit a traffic report at the bank.
Our landing page optimization service is hands-on, strategy-led, and built around one goal: helping you turn more visits into conversions, without the fluff.
Here’s how we do things differently:
We focus on conversions, not just design polish.
Beautiful pages are great, but we care more about how they perform. Every change we make is tied to a measurable outcome.
We use real data to guide every decision.
From heatmaps to scroll depth, we use behavioral data to back every design or copy adjustment, not guesswork.
We give you clear reports and insights, not vague metrics.
You’ll know exactly what changed, why we changed it, and how it performed.
We move fast and communicate clearly.
You get responsive support, quick turnaround, and flexibility without the double-speak.
We’ve helped clients increase success rates by over 500%.
Our process works. Whether you're a startup or a scaling brand, we’ve seen firsthand how the right tweaks can transform results.
Ready to Turn Traffic Into Revenue?
If you’re spending time and money to bring people to your site, your landing page should be doing more.
Let us show you exactly what’s working, what’s not, and how to fix it, with a free audit and no pressure. Get more leads, more sales, and a page that finally pulls its weight.
FAQs
How long does it take to see results?
Most clients begin to see measurable improvements within 2 to 4 weeks after implementation. Full testing cycles and refinements can take a little longer depending on traffic volume.
Can you work with my current page or builder?
Yes, we work with your existing tools and setup. Whether you’re on WordPress, Webflow, Shopify, Unbounce, or a custom setup, we adapt to your stack and make improvements without disruption.
What platforms do you support?
We support most major website platforms, landing page builders, and CMS tools, including WordPress, Shopify, Webflow, HubSpot, Squarespace, ClickFunnels, and more.
Do I need to be running paid ads for this to work?
No. While paid traffic amplifies testing, landing page optimization benefits any page with meaningful traffic, whether it’s from SEO, email, or social media.
How much does it cost?
Pricing depends on the size of your project and how many pages you want optimized. We’ll give you a transparent quote after your free audit, no surprises or long-term contracts.
What if I don’t have much traffic yet?
We can still help. Our team will focus on foundational improvements, like messaging, design, and flow, so your page is ready to convert as your traffic grows. We’ll also advise on how to start gathering data the right way.
Book your free landing
page consultation
- 640+ sites audited
Let's Talk About Your Business
Want to find out how your website is performing in the search engines? Talk to an experienced SEO about how SEO will help your business. We promise no flashy sales pitch just straight talk about your current SEO status and a plan to move the needle in the right direction.
Book a 15 minute consultation with no obligation!
Book your free landing
page consultation
- 640+ sites audited
Noah and April offer excellent customer service and affordable rates. They are always on top of our stuff and are ALWAYS available for questions and issues that come up. There have been a few things that Noah wasn’t sure of or needed to get more information and he followed through in a timely manner. We also hired them to redesign our website and logo. In both instances, they nailed the image we had conveyed to them we were looking for. They listened to the specifics of what we were wanting and brought it to life. This company produces top quality and again, I can’t say enough good things about the customer service. Highly recommend.
My experience was amazing with the Epidemic team especially with my experience or lack there of experience lol. Noah and his team really took the time needed to educate me on ways to get results that were in my budget and didn’t push me in any way that made us uncomfortable or feel bad about our initial project. We started back in October 2023 and have since built the website, had a bunch of inbound leads and now optimizing everything to keep getting more results aka customers. These guys are amazing partners in our business and we ended up not needing to hire someone to manage all this for us internally which I have limited experience in overseeing. We have an awesome plan for 2024 and I believe we’re going to dominate our industry with their help at creating awareness and inbound traffic..
Noah was a huge help in identifying some new categories on Google My Business for one of my restaurant clients in San Diego. Definitely a 5 star experience, I will be referring some overflow clients to him in the near future!
Wow! I appreciate you counseling me on patience and that you would make things happen with effort on both of our parts. Solid search rankings! This is very good news! After several webmasters, SEO strategies, crystal balls, voodoo, holy water and the magic 8-ball, you have come closer to the Holy Grail than anyone before you! THANK YOU!
Great experience with Noah and his team! They helped me from start to finish carry out a beautiful web design. I highly recommend them!!
Noah and April at Epidemic marketing are amazing. My husband and I own an electrical Company and they were amazing redesigning our website and SEO. We are happy to say they were a big part in our success. Thank you for all your hard work.
To Noah and his Team I cannot thank enough! The knowledge and experience he brings to the table is unmatched. For once I felt like I was really being explained marketing rather than trying to be sold. Noah broke down everything for us to understand and obtain every bit of it. He and his team have done nothing but good for my business and I cannot recommend enough! They are great, you won’t be disappointed!
When it comes to SEO, conversion rate optimization, and digital marketing, Noah is at the top of the class. A true professional who doesn’t hold back on telling what he thinks and providing actionable suggestions that get results. Noah broke down our landing page and immediately captivated everyone on the call with his recommendations. Thank you!
Noah and his team from Epidemic Marketing is my secret weapon when it comes to generating leads for our businesses. They out performed all the ‘other guys’ and actually delivered what they promised [more sales and revenue growth]. So, If you’re in the San Diego area and need a local SEO Company to bring in leads and sales and not just promises… Noah Lopata from Epidemic Marketing are your Digital Marketing experts. Please feel free to message Or call me for further feedback.
I can’t say enough good things about Noah and Epidemic Marketing. I run a small business and have worked with a few SEO specialists over the years, but Noah’s approach truly stands out. Not only is he an expert in his field, he’s also kind, honest, punctual, and deeply knowledgeable about all aspects of SEO and digital strategy. Within our first hour together, I left feeling confident that he fully understood my business, my vision, and the steps I needed to take to grow my organic traffic. I was blown away by how much valuable insight he shared in such a short time. I highly recommend Noah and Epidemic Marketing for anyone looking for thoughtful, effective, and professional SEO support!
As a fellow agency owner, I needed a website that would preform for sales, and get found online, in the Search Engines. I had a previous website, that was seriously under-preforming in terms of Brand standards and digital marketing. That all changed when I partnered with Noah and April at Epidemic Marketing. Their team of Web designers & SEO experts are true wizards! They conducted a thorough audit of my old website, pinpointing areas for CRO improvement and crafting a local SEO strategy that targeted exactly the right keywords for my service area. If you’re a San Diego business owner looking to dominate local search and grow your online website presence, look no further than Epidemic Marketing. Their expertise in both local SEO and website design is unbeatable. Extremely happy with the new website guys! All my best ~ CL.
