What's new in Marketing?

Gone are the days when the HVAC companies could simply fall back on referrals and print advertisement to gain new clients. However, as the level of co[...]

You have a business in your local area, and you need to bring in customers. The strategy used to do this is different from a business owner who is mar[...]

What is Search Intent? Search intent — sometimes referred to as keyword intent — is the goal that the user hopes to achieve by conducting a search[...]

In 2014 HTTPS was under fire following the massive Heartbleed bug scandal. The Heartbleed bug let people intercept traffic and data being transferred [...]

A steady stream of customers and phone calls is the lifeblood of your HVAC, AC, and/or furnace repair business. But, with competition heating up (pun [...]

You bet your bottom dollar it does. According to global surveys conducted by Akamai, nearly 50% of all web users EXPECT a site to load in two seconds [...]

Technology is rapidly changing the way individuals look for employment, and the way companies and contractors look for clients. Recruiters and hiring [...]

How Much Do Online Reviews Matter for My Business? In a 2015 survey of internet users, found that 92% of consumers use online reviews as a deciding fa[...]

We have all heard that businesses must be on social media, but one of the most asked questions we get is “But I have a SMALL business, do I real[...]

The first four letters of LinkedIn are “L-I-N-K,” and for sure, it’s a great way to network with colleagues near and far. But to really position[...]

Unless you’ve time-warped back to the ‘90s, you’re most likely familiar, and aware, of the practice of search engine optimization as a method of[...]

If you’re one of the many people who regularly use Google Chrome, Gmail or other Google products, you may have noticed a recent change in its privac[...]

There is only one answer to this question – ABSOLUTELY Do you want to know why internet marketers are obsessed with making Google happy? Here is[...]

Online Shopping Growth Rates Remain Strong Thanks to the widespread availability of both Wi-Fi and cellular Internet service combined with the popular[...]