22 SEO Stats Worth Reading – Updated 01/2020

SEO Stats

1. By 2040, it’s estimated that 95% of people’s purchases will be done via ecommerce sites. (Nasdaq)
2. There are three top lead generation strategies that are used by marketers: SEO, email marketing, and website.
3. About 25% of small businesses don’t have an idea about their lead generation rates.
4. Blogs of small businesses have an advantage of 126% lead growth than those without.
5. Websites that produce blog content tend to have 434% more search engine-indexed webpages.
6. When you publish 16 blog posts in a month, you will get about 3.5 times more business.
7. Companies that invest in doing blogs receive 97% more links to their website. (Hubspot)
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9. Marketers that invest and prioritize blogs see 13 times the positive ROI.
10. It is said that Google receives more than 63,000 searches per second on any day.
11. 50% of search queries contain four words or more.
12. The two most important factors used by Google to rank your website for search are high-quality content and link building.
13. First-page results, on average, on Google are 1,890 words long.
14. Content in long-form of over 1,000 words consistently gets more shares and links compared to shorter-form content.
15. Marketers of around 61% say that improvement in SEO and growth of organic presence is their top inbound marketing priority.
16. Around 30% of searches on mobile are related to locations.
17. Republishing previous blog posts and updating them with new content and images can increase your site’s traffic by as much as 111%.
18. Links are still one of the top Google ranking factors although social media shares don’t count as individual links.
19. Business firms are expected to allocate 41% of their marketing budget to online efforts. By 2020, this rate is expected to grow to 45%.
20. Before purchasing a product, 80-90% of shoppers read online reviews first. (SearchEnginePeople)
21. After doing a local search on their mobile phone, 50% of consumers visited a store within the same day. (Hubspot)
22. In terms of local listings, 68% of searchers used the get directions or click to call options in a mobile ad. (Hubspot)
23. About 30% of mobile Google searches are related to location. (Hubspot)

SEO Stats Sources:

• https://www.pure360.com/40-ecommerce-statistics/
• https://wpforms.com/the-ultimate-list-of-online-business-statistics/
• https://bluelist.co/blog/google-stats-and-facts/
• https://www.impactbnd.com/blog/seo-statistics
• https://www.smamarketing.net/blog/80-seo-statistics
• https://www.business2community.com/brandviews/shelley-media-arts/80-seo-sem-statistics-that-prove-the-power-of-search-2019-update-02251024
• https://www.smallbizgenius.net/by-the-numbers/seo-statistics/
• https://www.digitallogic.co/blog/30-mobile-searches-related-location-local-seo-digital-logic/
• https://www.highervisibility.com/blog/organic-vs-paid-search-statistics/
• https://www.forbes.com/sites/ryanerskine/2017/09/19/20-online-reputation-statistics-that-every-business-owner-needs-to-know/